Say hello to haircare essentials that are anything but basic. BREAD Beauty Supply is your go-to for effortless, effective, and clean products that transform your routine into something you’ll actually enjoy. Founded by Maeva Heim, BREAD is redefining what it means to care for your hair, catering to all types—curly, coily, kinky, relaxed, braided, and everything in between. BREAD Beauty Supply doesn’t just celebrate the beauty of your hair’s natural state; it makes styling and maintenance fun, approachable, and unapologetically chic. The fresh, minimalist packaging is almost as delightful as the results you’ll see in the mirror. Whether you want to flaunt your natural curls or switch it up with a protective style, BREAD Beauty Supply’s versatile essentials have got you covered. It’s haircare that feels like a treat, not a chore—because every strand deserves a little love, and so do you.